Hey there,

I’m McKenna Koon Thornburgh: a seasoned creative strategist and marketing leader. I help businesses unearth their core identity and build insight-driven, multi-channel campaigns that bring brands to life.

Over the years…

I’ve been lucky enough to learn from some of the best in the business and partner with some seriously iconic brands along the way.

I’ve worked with place that makes sneakers. I’ve worked with place that makes movies and shows, and a place that makes screens to watch them on. I’ve worked with a place that helps you listen to music, and a place that helps you get a ride wherever you need to go. I’ve worked with a few places that make alcohol, and a few places that make snacks. I’ve worked with a place that makes energy drinks. I didn’t sleep much during that one.

When not busy building strategies, I’m a writer and mindfulness teacher.

I’ve written about Congress in DC (wore a lot of suits), wellness in LA (ate a lot of nut cheese), and ski life in Idaho (tore my MCL). Once, my friends and I wrote a book that became an award-winning show, which was pretty fun too.

I’ve taught in studios and stores, on Zoom calls and in conference rooms, in ballrooms and big, grassy fields.

Together, this all adds up to my core offering: helping organizations intentionally express who they are through clear, compelling, ecosystem-informed and culturally attuned marketing and storytelling.

Intrigued? Check out my past lineup over on LinkedIn or contact me for my full CV.