STRATEGY
STRATEGY
STRATEGY, MINDFULLY.
You may, at first, think a mindful approach to strategy means I’m going to come in recommending that everyone drink green juice and meditate. Maybe that wouldn’t be the worst thing, but in reality it’s an a mindful approach to strategy is one that uses esoteric ways of thinking alongside pragmatic, tangible proofing and problem solving. It’s a method that’s been cultivated over years of teaching mindfulness and simultaneously leading strategic projects for some of the largest organizations in the world, often in new landscapes.
CLIENTS
NIKE. NETFLIX. GOOGLE. LULULEMON. IMAX. NESTLÉ. PAYPAL. AT&T. electronic arts. DIRECTV. WORLD SURF LEAGUE. APEROL. CEDARS-SINAI. FULLSCREEN. NPR. CHAMBORD. NOS. ALEO. wealthsimple. aws.
Shiny Things
+30MM community size in 10 months
100% increase in engagement in six months
110MM organic views on viral #content
55k voters registered in the 2020 election
100k organic community growth in six months
20+ original short documentaries produced in nine months
25% increase in sales in one year
Best Branded Series, The Shorty Awards
Best in Data Visualization, The One Show
Best in Television, The Shorty Awards
At least four blue ribbons at Oregon Garden Show from 1997 to 2005
SERVICES
Strategy
Creative strategy, audience research + insights, trend reporting + forecasting, design systems, brand identity, campaign planning, editorial planning, organizational strategy
Writing
Creative workshops, conceptual development, magazine journalism