STRATEGY

STRATEGY, MINDFULLY.

You may, at first, think a mindful approach to strategy means I’m going to come in recommending that everyone drink green juice and meditate. Maybe that wouldn’t be the worst thing, but in reality it’s an a mindful approach to strategy is one that uses esoteric ways of thinking alongside pragmatic, tangible proofing and problem solving. It’s a method that’s been cultivated over years of teaching mindfulness and simultaneously leading strategic projects for some of the largest organizations in the world, often in new landscapes.

CLIENTS

NIKE. NETFLIX. GOOGLE. LULULEMON. IMAX. NESTLÉ. PAYPAL. AT&T. electronic arts. DIRECTV. WORLD SURF LEAGUE. APEROL. CEDARS-SINAI. FULLSCREEN. NPR. CHAMBORD. NOS. ALEO. wealthsimple. aws.

Shiny Things

+30MM community size in 10 months

100% increase in engagement in six months

110MM organic views on viral #content

55k voters registered in the 2020 election

100k organic community growth in six months

20+ original short documentaries produced in nine months

25% increase in sales in one year

Best Branded Series, The Shorty Awards

Best in Data Visualization, The One Show

Best in Television, The Shorty Awards

At least four blue ribbons at Oregon Garden Show from 1997 to 2005

SERVICES

Strategy

Creative strategy, audience research + insights, trend reporting + forecasting, design systems, brand identity, campaign planning, editorial planning, organizational strategy

Writing

Creative workshops, conceptual development, magazine journalism