Hey there,

I’m McKenna Koon Thornburgh: a seasoned Brand Strategist and Marketing Leader. I help brands and businesses unearth their core identity, then build and steer strategic, multi-channel campaigns that bring that identity to life.

Over the years…

I’ve been lucky enough to learn from some of the best in the business and partner with some seriously iconic brands along the way.

I’ve worked with place that makes sneakers. I’ve worked with place that makes movies and shows, and a place that makes screens to watch them on. I’ve worked with a place that helps you listen to music, and a place that helps you get a ride wherever you need to go. I’ve worked with a few places that make alcohol, and a few places that make snacks. I’ve worked with a place that make energy drinks, too. I didn’t sleep much during that one.

I’ve written about Congress in DC (wore a lot of suits), wellness in LA (ate a lot of nut cheese), and ski life in Idaho (tore my MCL).

Once, my friends and I wrote a book that became an award-winning show, which was pretty fun too.

I’m also a meditation and yoga teacher, and have led classes in studios and stores, on Zoom calls and in conference rooms, in big ballrooms and even bigger grassy fields.

Together, this all adds up to my core offering: helping you express who you are through clear, compelling, and culturally attuned marketing and creative brand storytelling.

Intrigued? Check out my past lineup over on LinkedIn or contact me for my full CV.